Design for King Willem-Alexander
Macbook cover design
The Mission
Uncover and iCentre started a competition to design a custom macbook for the King of The Netherlands. Uncover’s specialty is to replace the iconic backlit apple logo with a custom design. For this competition the design needed to represent the royal family while preserving elements of the iconic apple design. In this winning design, the apple is used as a starting point for the Kings chess piece. The ‘apple bite’ is transformed into the shadow of the queens large hat.
Role
Winner of the design competition.
